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Podcast - What Technology Buyers Want You To Know About Online Content by KnowledgeStorm, Inc
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February 27, 2006 - (Free Research) This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content.
What Technology Buyers Want You to Know About Online Content by KnowledgeStorm, Inc
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December 13, 2005 - (Free Research) A new study, Define What's Valued Online, confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Learn about basic changes you can make to improve your online content.
Digital Prototyping: Avoiding the Product Development Crunch by PTC Small/Med Product Development
May 2008 - (Free Research) Findings from this research not only reinforce those findings across the conceptual, detailed design and testing phases of product development, but also that while most products still require some physical prototypes.
The Many Faces of Single Sign On by Quest Software
May 2008 - (Free Research) Single sign-on is an example of something that everybody wants, but nobody ever really totally achieves.
Research Listing: Executive Dashboards by Actuate
May 2008 - (Free Research) This whitepaper analyzes the importance of executive dashboards. The steps to build an executive dashboard are discussed as well as the target audience and types of information that should be presented in the project.
KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc
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July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why.
KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc
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May 2006 - (Free Research) Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies.
Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc
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November 2006 - (Free Research) This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis.
No Paper Weight Analyst Validation by IBM
September 2008 - (Free Research) This white paper includes an assessment of new cost/risk dynamics and their benefits that were part of the No Paper Weight ROI analysis to provide a more comprehensive ROI analysis.
Global Green IT Attitude & Action: Survey Report by Info-Tech Research
Sponsored by: TANDBERG
January 2008 - (Free Research) KnowledgeStorm and Info-Tech Research Group partnered to conduct the Global Green IT Attitude & Action survey in November 2007. More than 2,100 IT and non-IT respondents from around the globe provided insight on their sentiment towards climate change, Green IT, and how they believe their companies are reacting. Learn the results.
Podcast - The Fine Art of Lead Follow-up by KnowledgeStorm, Inc
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February 2006 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This podcast walks you through key strategies for implementing an effective lead follow-up and qualification process
IT Marketing Executive Outlook - Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars
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August 2005 - (Free Research) This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.
IT Marketing Executive Outlook: Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars
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August 2005 - (Free Research) This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans.
Bloor Research: Understanding the Complexities of Data Migration by Infosolve Technologies, Inc.
March 2008 - (Free Research) This paper from Bloor Research is intended to highlight the major issues involved in data migration. Bloor hopes that an understanding of the complexities involved will help readers to understand why data migration needs to have its status elevated. At...
Forrester Research: Mobility Trends in Financial Services by Avaya Inc.
August 2008 - (Free Research) Recent Avaya-sponsored research conducted by Forrester Consulting on unified communications in financial services revealed that 50% of financial services employees are mobile 25% of the time during the work week. Read this for the details.
Is RFID Worth the Time, Cost and Effort? by Zebra Technologies
November 2008 - (Free Research) This Expert Podcast explores how to assess whether your manufacturing organization will benefit from an investment in RFID.
The Business Benefits of e-Learning in High-Growth Companies by SkillSoft Corporation
August 2008 - (Free Research) This research report looks at learning strategies and the use of e-learning technologies in high-growth companies by focusing on the experiences of six organizations. It also includes an annual benchmarking study on trends in corporate learning practices.
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