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Podcast - What Technology Buyers Want You To Know About Online Content by KnowledgeStorm, Inc (E-mail this company) February 27, 2006 - (Free Research) This podcast summarizes, Define What's Valued Online, a new study which confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Listen to this podcast to learn about basic changes you can make to improve your online content. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

What Technology Buyers Want You to Know About Online Content by KnowledgeStorm, Inc (E-mail this company) December 13, 2005 - (Free Research) A new study, Define What's Valued Online, confirms what many technology marketers have instinctively suspected all along: Buyers of technology products consider Internet research essential to their ability to do their jobs. Learn about basic changes you can make to improve your online content. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Digital Prototyping: Avoiding the Product Development Crunch by PTC Small/Med Product Development May 2008 - (Free Research) Findings from this research not only reinforce those findings across the conceptual, detailed design and testing phases of product development, but also that while most products still require some physical prototypes. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Fine Art of Lead Management and Follow-Up: What Research Shows About Lead Qualification and Nurturing by KnowledgeStorm, Inc (E-mail this company) May 2006 - (Free Research) The Internet has changed the dynamics of technology sales and marketing. While most marketing efforts emphasize generating leads, and most sales efforts are focused on closing sales, not enough consideration is given to the little-understood but vital middle ground of lead qualification. Learn more about industry best practices. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Presentation Transcript: Finding the ROI of RFID - Exploring Compelling Use Cases for RFID in Manufacturing by Zebra Technologies December 2008 - (Free Research) This document is based on a Zebra/TechTarget webcast entitled "Finding the ROI of RFID: Exploring Compelling Use Cases for RFID in Manufacturing." (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

KnowledgeNote: What Research Tells Us About Lead Management and Follow-Up by KnowledgeStorm, Inc (E-mail this company) May 2005 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This paper walks you through key strategies for implementing an effective lead follow-up and qualification process. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Viewpoint September 2008: Bug Finding is Ethical and Necessary by Information Security Magazine September 2008 - (Free Research) Read a system administrator's reaction to an earlier Face-Off column in Bug Finding: Ethical and Necessary. Plus, a principal security analyst discusses Upfront Data Protection. (ARTICLE) VIEW ABSTRACT | GO TO ARTICLE

Research Listing: Executive Dashboards by Actuate May 2008 - (Free Research) This whitepaper analyzes the importance of executive dashboards. The steps to build an executive dashboard are discussed as well as the target audience and types of information that should be presented in the project. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The Many Faces of Single Sign On by Quest Software May 2008 - (Free Research) Single sign-on is an example of something that everybody wants, but nobody ever really totally achieves. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot - Podcast by KnowledgeStorm, Inc (E-mail this company) July 2006 - (Free Research) Findings of the Web Lead Evaluation and Scoring Study, conducted by KnowledgeStorm and The Artemis Group, suggest companies using the Internet to generate leads might discover that focusing on the C-suite is not the fastest route to improved lead-to-close ratios. Listen to this podcast to find out why. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

KnowledgeNote: The C-Suite May Not Be Your Lead Sweet Spot by KnowledgeStorm, Inc (E-mail this company) May 2006 - (Free Research) Is the C-suite really the best source of early leads that will convert to revenue for your company? New research from KnowledgeStorm unveils some surprising results that call this common conception into question, and should have technology marketers re-examining their lead targeting strategies. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Podcast - Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company) November 2006 - (Free Research) This podcast, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Emerging Media Series: Online Video, Social Networks and Wikis by KnowledgeStorm, Inc (E-mail this company) November 2006 - (Free Research) This report, the third in a series of studies examining the impact that emerging online media have on B2B technology marketing, shows how three mainstays of the Web 2.0 culture are evolving into B2B information delivery tools: Online video, Social networks and Wikis. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Podcast - The Fine Art of Lead Follow-up by KnowledgeStorm, Inc (E-mail this company) February 2006 - (Free Research) The best practitioners of online marketing are those who meld Internet marketing and technology tools with timely follow-up and tried-and-true, old fashioned human contact. This podcast walks you through key strategies for implementing an effective lead follow-up and qualification process (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Aberdeen Group Report: Customer Analytics - Segmentation beyond Demographics by Portrait Software December 2009 - (Free Research) This report articulates feedback from 220 organizations, the findings demonstrate how top performing organizations leverage more than demographics for segmentation and deliver demonstrably higher performance as a result. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

No Paper Weight Analyst Validation by IBM September 2008 - (Free Research) This white paper includes an assessment of new cost/risk dynamics and their benefits that were part of the No Paper Weight ROI analysis to provide a more comprehensive ROI analysis. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Is RFID Worth the Time, Cost and Effort? by Zebra Technologies November 2008 - (Free Research) This Expert Podcast explores how to assess whether your manufacturing organization will benefit from an investment in RFID. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Enterprise Report Management: A Market Assessment by IBM September 2008 - (Free Research) This white paper from AIIM International is based on findings from a recent survey conducted by AIIM on enterprise report management (ERM). (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

e-Learning Best Practices as You Begin Your Research into Learning Management Systems by SyberWorks, Inc. March 2008 - (Free Research) The e-Learning industry has grown tremendously since the early days of computers and the Internet. This white paper will provide some basic information to help you as you begin your research into e-Learning and learning management systems. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

IT Marketing Executive Outlook - Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars (E-mail this company) August 2005 - (Free Research) This presentation document by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

IT Marketing Executive Outlook: Key Tactics to Improve Your Marketing Results by KnowledgeStorm Webinars (E-mail this company) August 2005 - (Free Research) This Webcast, presented by MarketingSherpa and KnowledgeStorm, presents findings from MarketingSherpa's new report: "IT Marketing Benchmark Guide 2005-2006: Data for B-to-B Software, Hardware & Services Marketers." Learn what IT marketers revealed about their results and budgets and real-life numbers to help benchmark lead generation plans. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

TechTarget 2008 Media Consumption Benchmark Report: Perception versus Reality of the IT Pro and the IT Marketer by TechTarget August 2008 - (Free Research) This report benchmarks the similarities and dissimilarities between IT pros and IT marketers when it comes to their media use preferences. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

SPI Research: Integrated Business Systems from Microsoft Dynamics by Microsoft Dynamics September 2008 - (Free Research) Discover how leading edge industrial equipment and machinery manufacturers are finding success with help from integrated business systems from Microsoft Dynamics. Read case studies, white papers and more. Return for free offers each month. (WHITE PAPER) GO TO WHITE PAPER

Global Green IT Attitude & Action: Survey Report by Info-Tech Research Sponsored by: TANDBERG January 2008 - (Free Research) KnowledgeStorm and Info-Tech Research Group partnered to conduct the Global Green IT Attitude & Action survey in November 2007. More than 2,100 IT and non-IT respondents from around the globe provided insight on their sentiment towards climate change, Green IT, and how they believe their companies are reacting. Learn the results. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Combating Spam: Building a Business Case for Anti-Spam Technology by KnowledgeStorm Webinars (E-mail this company) September 2004 - (Free Research) The following KnowledgeStorm Webinar focuses on Enterprise Spam filtering and how to combat spam. Featuring expert commentary from Nucleus Research analyst Shruti Yadav, the Webinar offers advice to organizations grappling with the growing problem of spam. Duration- 60 minutes. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

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